This course is not only about surviving crises but thriving through them. Equip yourself with the knowledge and skills to steer your organisation confidently through any challenge.
In today’s fast-paced and unpredictable business landscape, the ability to manage crises effectively has become a cornerstone of successful public relations and communication strategy.
Join CPRA’s five-week online course designed exclusively for mid-career professionals seeking to elevate their expertise in crisis and issue management. Led by corporate and agency leaders in dialogue with the Course Leader, our course offers a deep dive into the lifecycle of a crisis—from preparation to recovery.
Each week, participants will engage in an ongoing case study, gaining insights into the decision-making processes behind diverse crises, and applying those lessons to their own strategies. Our interactive masterclasses and hands-on exercises ensure that theory translates into practice, providing you with the tools to navigate the stormiest waters.
Whether you’re looking to refresh your knowledge or acquire new skills, this course will enhance your ability to anticipate, prepare for, and respond to crises with confidence and creativity.
Join us and learn from industry leaders whilst investing in your professional development. Your journey to mastering crisis and issue management starts here!
Course Leader
Meet Luisa Megale
Luisa joined Lendlease in 2017 as Group Head of Corporate Affairs, and is highly experienced in managing corporate, customer and government relations for international companies, with a focus on strong commercial and reputation outcomes.
Prior to her current role, Luisa was Vice President International Public Affairs and Communications for American Express where she was responsible for delivering the company’s corporate and government affairs agenda across eleven markets throughout Asia. During this period she also served on the Board of American Express Wholesale Currency business. Before joining American Express she held senior communication roles with Lucent Technologies and EDS.
Luisa is a highly recognized practitioner and keynote speaker on the changing nature of communications and technology innovation, and holds a Bachelor of Arts from the University of Canberra and a post graduate degree in Sociology at the University of York, United Kingdom.
Organiser
